Thursday, May 3, 2012

The Genericebo Effect

Google:

Information No results found for "genericebo effect".

Does that mean I can claim to have coined the term?

genericebo effect

It seems like patients switching to generic preparations of drugs newly off patent increasingly report intolerable adverse effects or loss of efficacy. I intend the new term to capture the possibility that these apparent changes may originate from an expectation on the part of the patient, and possibly initiated by the prescriber, that generics, particularly those manufactured by certain pharmaceutical companies, must fall short of their branded predecessors.

Of course generics and even branded drugs can suffer from real manufacturing problems, so we must not assume these phenomena occur only in our patients' heads.

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